ALAIN AFFLELOU and Rugby
October 10th, 2007: ALAIN AFFLELOU becomes the Bayonne Rugby Club official sponsor: l’AVIRON BAYONNAIS.
L’AVIRON BAYONNAIS, centenarian French Rugby Club embodies identity, authencity and party values. Its popularity rating in steady growth makes a real phenomenon of this club in the Mundilloof the Oval ball. Its strong Basque identity associated with its motto “Proud of our colours!” makes of this club the perfect standard bearer of a region gathering the Basque Country, The Southern Landes and the West Bearn.
The team is supported by the biggest rugby supporters’club in France, the Peña Baiona (2 600 members). Boasting its animations, the escapades of its Mascotte, its songs and its bewitching atmosphere, the mood of the Jean Dauger stadium is now famous all around France, to the point that its anthem be regularly taken up during the 2007 World Cup game.
The new Jean Dauger stadium containing 15 000 seats has opened its doors; 2 extra corner tribunes containing 2 500 seats have been added for the beginning of the championship, both current tribunes already sold out for all the Top 14 games (8 000 membership card holders).